CompCup

The Product

A multi-compartmental cup called CompCup. This cup as two compartments that the consumer can put different liquids in. This also has a handle and a lid with two straw compartments. This product will come with different colors and you will be able to choose based on what fits you the best. CompCup will come with two straws and a lid that is fit to go with the cup, and is made especially for the cup.

About

CompCup is an insulated cup meant to provide convenience and ease to the consumer. This product comes with 2 different insulated compartments that can hold either hot or cold liquids. CompCup is meant to save space while still being big enough to hold multiple different liquids.  It can be easily washed and stored without taking up too much space in your home. CompCup will come with an air-tight sealed lid and bendable easily cleanable straws. It will have a variety of different colors to make sure that there is one for everyone.

Cups

CompCup’s insulated design allows for hot coffee and ice-cold water to stay at the desired temperature all day long. One of the greatest features of CompCup is the handle that is attached to the cup for easy on-the-go carrying. My target market for this venture will be young adults either in college or that have jobs and parents. The early adapters for CompCup will be college students.

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CompCup will set up pop-up shops around college campuses to introduce and market the product. This would be perfect for college kids to take to class and enjoy more than one drink, without having to carry around multiple bottles. CompCup will be coming to the market August 2023. This is the perfect time because insulated tumblers are trending, and everyone wants to have their hands on the newest one.